Main Street Renewal
Helping renters find single-family homes that fit their budget, location and size.
The challenge
Single-family home prices have surged, and more families are renting. Finding the right home is still hard.
Renting is now more affordable than buying in the 50 largest U.S. cities. Main Street Renewal helps families get the space they need without a mortgage, and renters need to find those homes where they are already looking.
What we did
Comprehensive search and social programs that put the right home in front of renters faster.
- Google and Microsoft search ads. Reaching renters searching by location, budget and home size.
- SEO. Organic visibility for homes and markets.
- Social media marketing. Showing what living in a Main Street Renewal home looks like.
- Analysis and strategy. Deep analysis that steers budget toward what produces residents.
Where it stands
SEO and GEO consulting produced the fastest increase in organic visibility we've seen on an enterprise site.
During our engagement, online tours and leases grew 22% from organic search and 28% from paid ads, and AI search citations doubled. Main Street Renewal continues to outrank its competitors in search.
Before and after: Main Street Renewal
Source: Main Street Renewal SEO and GEO performance report, 2025–2026.
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